Ep 46 - Keeping the story out of the media

Written By Guest User

Every now and again in the world of comms, the firewall you’ve thrown up around your organisation fails, and something you’d rather wasn’t “out there” gets through. Perhaps the CEO has said something she shouldn’t have in that profile interview that took months to set up. Or a sensitive email has ended up in the hands of a colleague in the media.

If you’re in this game and you’ve not been there, you will. It’s as inevitable and irresistible a force as gravity.

So. What do you do? Can you stop the piece from appearing? Can you make it less damaging? Or do you just have to accept a bad day in the papers and hope for a better tomorrow?

All these questions and much, much more are answered in this week's episode.

The Little Questions podcast is presented by Andrew Brown and Matt Young.

You can get in touch by emailing podcast@apellaadvisors.com

Keeping the story out of the media

(Ep 46 - Clip 1)

Keeping the story out of the media

(Ep 46 - Clip 2)

 

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Guest User
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Ep 47 - An interview with Dr. Eliza Filby
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Ep 45 - An interview with  Danny Rogers, Editor-in-Chief, PR Week Magazine