Ep 80 - Leaking
You can picture the scene - you have spent the last three months speaking to your ExCom and corporate finance team about your company’s biggest acquisition to date. This will fundamentally transform the shape and operations of the company. You are raising a large equity and debt package to finance the deal, and your leaders are excited about this next stage for the company.
Then, the dreaded happens - you take the call from the journalist, and they have the story. You feel weeks of planning slipping through your fingers, with limited time to respond and stakeholders panicked.
We know from experience that leaking is part and parcel of the communications world. So, where exactly do they come from? And what can you do to make sure – if they do occur – you are best prepared to deal with them? This is what we're unpacking on this episode of The Little Questions.
This podcast was hosted by:
Elizabeth Mobed, who joined Apella as a Senior Associate in November 2023. She spent the last three years at Teneo advising clients on a range of reputation and communications mandates. She has extensive capital markets and financial communications experience, advising on international M&A transactions and IPOs with FTSE 100 and private equity firms. She has also advised clients on ESG, issues campaigning and crisis communications. She joined Teneo in 2021 from FTI Consulting's Energy and Natural Resources communications team. She holds an BA in Philosophy, Politics and Economics from the University of Oxford.
Matt Young has 25 years of experience across media relations, public affairs, regulatory development, employee engagement, brand development, competition and CSR. Group corporate affairs director at Lloyds Banking Group, part of the senior team which rescued the bank and rebuilt its reputation following the financial crisis. Formerly communications director at Santander UK and board member of the BBA.
Andrew Brown; formerly Director of Communications and Public affairs at Ageas Insurance, Andrew has more than ten years’ experience leading the corporate affairs functions for global, listed, multifaceted firms across a range of regulated and unregulated sectors. He has considerable experience in issues, crisis and change management as well as reputation sentiment analysis and insight. Formerly Director of Communications at Drax Group plc and Group Corporate Affairs Director at Regus plc.
You can get in touch by emailing podcast@apellaadvisors.com and please consider leaving us a review.
Find out more at apellaadvisors.com.
Leaking
(Ep 80-Clip 1)
Leaking
(Ep 80-Clip 2)
You can listen to the full episodes by clicking on the platforms below
