Ep 34 - Who are the PR heroes and villains of 2022?
For every Atticus Finch and Han Solo, there’s a Hannibal Lecter and Darth Vader.
Who doesn’t love a great hero or a terrifying villain? They are the protagonists that sit at the heart of every great story, of how we demonstrate the values that matter, define our morals and learn valuable lessons.
Arguably you can only become a great hero if you have a compelling villain against which you can strive: Without Voldemort, Harry Potter is just another young wizard; Without the Joker, Batman is just an angry ‘trustafarian’ killing time.
And given it's getting to that time of the year where we like to look back, we thought we’d have a look at our PR heroes and villains of 2022!
We’d love to hear what you think. Get in touch on social media or email podcast@apellaadvisors.com
This edition of The Little Questions podcast is presented by Andrew Brown, Jenny Scott and Matt Young.
Apella partner Andrew Brown is a former Director of Communications and Public Affairs at Ageas Insurance. He has more than ten years’ experience leading the corporate affairs functions for global firms across a range of regulated and unregulated sectors, developing considerable experience in issues, crisis and change management. Formerly Director of Communications at Drax Group plc and Group Corporate Affairs Director at Regus plc.
Apella founder partner Jenny Scott joins us again on The Little Questions podcast. Jenny has worked as Executive Director of Communications at the Bank of England and co-lead for Bank wide strategy. She was also Advisor to the Governor, and sat on the Bank’s executive committee and risk committee. Formerly Economics and Politics Correspondent for the BBC and Presenter of the Daily Politics, she is now Trustee of Pro Bono Economics.
Matt Young is an Apella founder partner with 25 years of experience in corporate affairs. He was Corporate Affairs Director at Lloyds Banking Group, part of the senior team which rescued the bank and rebuilt its reputation following the financial crisis. Formerly communications director at Santander UK and board member of the BBA.
Find out more about Apella Advisors at www.apellaadvisors.com and you can get in touch by emailing podcast@apellaadvisors.com
Who are the PR heroes and villains of 2022?
(Ep 34 - Teaser)
Who are the PR heroes and villains of 2022?
(Ep 34 - Clip 1)
Who are the PR heroes and villains of 2022?
(Ep 34 - Clip 2)
You can listen to the full episodes by clicking on the platforms below
