Data and Insight for Corporate Affairs: It’s time for a change

6 June 2024

Much like almost all organisational functions, corporate affairs has been on a steep adoption curve regarding the use of data and insights in shaping and measuring its work. As the industry has moved to harness the value that data and insights can bring, there has been an explosion in the number of suppliers offering services to meet this growing need.

However, despite the time and money being invested, there remains a gap between the promise and the reality. This was born out in the recent round of interviews conducted by Apella Advisors, where Corporate Affairs Directors (CADs) consistently highlighted that both the services available and their own ability to interpret the data provided left them feeling like this is an area where change is needed.

In this new report on the subject, we explore the challenges that were raised by CADs and outline our proposed solutions for driving improvement. Please click on the link below or get in touch to read more.

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