Ep03 - Words DO matter. Can you still write?

A mastery of words is an essential part of what we do in Communications. We must be able to write clearly and concisely to ensure we’re understood. However has the profession lost the ability to write? Matt and Andrew discuss the importance of writing clearly…

Think of writing like a muscle, says Andrew. You have to use it to strengthen it and if you don’t use it you'll lose it. As skilled communications professionals we simply have to be able to construct a well-written argument.

The little black book: Is it all about WHO you know? (Ep 2 - Clip 1)

The little black book: Is it all about WHO you know? (Ep 2 - Clip 2)