Ep 60 - Chewing the topical comms cud - January
We’re back again for another chew through the cud that is corporate communications. It’s been a while since our last one so there is much for us to consider.
Amongst several items of fluff we’re going to muse on: out of touch leaders, ancient and uncool British sports, upcycling, fat shaming and you won’t be at all surprised to hear, the horror and tragedy that was and possibly still is, the Post Office from 2003 to, pretty much, today.
As ever we’ll attempt to use the magic that is hindsight to try and distil one or two lessons we corporate communicators can learn from how these events played out.
Join Apella Advisors partners and hosts of this episode, Andrew Brown and Matt Young as they delve into the corporate communications topical news items.
Matt Young is an Apella Advisors partner with 25 years of experience in corporate affairs. He was Corporate Affairs Director at Lloyds Banking Group, part of the senior team which rescued the bank and rebuilt its reputation following the financial crisis. Formerly communications director at Santander UK and board member of the BBA.
Andrew Brown is an Apella Advisors partner, a former Director of Communications and Public Affairs at Ageas Insurance. He has more than ten years’ experience leading the corporate affairs functions for global firms across a range of regulated and unregulated sectors, developing considerable experience in issues, crisis and change management. Formerly Director of Communications at Drax Group plc and Group Corporate Affairs Director at Regus plc.
You can get in touch by emailing podcast@apellaadvisors.com
Chewing the topical comms cud - January
(Ep 60-Clip 1)
Chewing the topical comms cud - January
(Ep 60-Clip 2)
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